"John Zogby, the pollster, in his book “The Way We’ll Be” says that First Globals, which are broadly defined as those currently aged 18-29, are, “for all practical purposes, the first color-blind Americans and the first to bring a consistently global perspective to everything from farm policy to environmental issues to the coffee they buy, the music they listen to, and the clothes they wear.” They no longer identify themselves as solely American and they bring “a consistently global perspective to everything."
